social media

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Post date: August 25, 2017
In Part 2 of our series on the power that social media can have on your brand, Janine Buis explained why you should you leverage employees as ambassadors for your company. Here, she explains how to do so. The opportunity for HR to tap into social media to support talent initiatives is great, and...
Post date: March 23, 2017
In the Industrial Age, people were swayed by traditional advertising, clever campaigns and discounted pricing. In the Social Age, people have learned not to listen to marketing or selling. Even for the best employer brands, they’ve become less prone to switching allegiances based on claims of “a...