branding

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Post date: August 11, 2016
According to statistics from the U.S. Department of Labor, hiring is at a 10-year high, with Americans getting jobs at rates unheard of since the start of the great recession. Job seekers are now back in the driver’s seat, having to juggle two, three or even four job offers. While that’s good for...
Post date: March 23, 2017
In the Industrial Age, people were swayed by traditional advertising, clever campaigns and discounted pricing. In the Social Age, people have learned not to listen to marketing or selling. Even for the best employer brands, they’ve become less prone to switching allegiances based on claims of “a...
Post date: May 7, 2020
A single job posting can generate thousands of responses. With online applications, it is easier than ever for people to apply to jobs, which makes it harder than ever for companies to sort through the candidates to find the right hire.  Yet most companies focus on attracting candidates when it...